Healthcare Branding

Healthcare Branding

What is branding? Branding is how a company or individual creates, applies and maintains an identity that meets its business objectives. For example, the aim may be to generate a brand that will support patients to feel better.  The brands that stand out from the pack have an angle that is unique and compelling and…

Healthcare Marketing: 5 Ways To Get More Patients In Your Practice

Healthcare Marketing: 5 Ways To Get More Patients In Your Practice

With the changing times of healthcare marketing, you can use many new avenues to increase brand awareness and create hype for the services you provide. As an allied health practitioner, it’s essential to keep up with trends in the industry so that patients can easily find the best care possible. This article covers five ways allied…